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Beware the Sales Tax Nexus standard

The Official 2019 Tax Season may be over, but the discussions regarding Interstate Sales Tax isn’t and that brings to mind the sales tax nexus. If someone isn’t careful, this Sword of Damocles known as uncollected sales tax hanging over the heads of retailers and service providers may become a reality. Nexus, also called “sufficient physical presence,” is a legal term that refers to the requirement for companies doing business in a state to collect and pay tax on sales in that state. For example, if you sell goods or services in Los Angeles, you must file and pay California state taxes. Up to now, retailers that sell online across state lines are not necessarily responsible for collecting and reporting sales ...

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Don’t Get Fleeced from Advertising Providers! Use the LOU Principal! standard

Our company, and many of our client companies, relies on the services of outside advertising providers, consultants, coaches, and salesmen. These outsourced providers make many promises and while most deliver on those promises sometimes a services falls short of expectation. Owners and managers should regularly review the performance of their services, especially those on a subscription or contract. But, the demands of business operations sometimes makes fulfilling that a challenge.Here is a tip on the fastest and easiest way to measure the success of every service subscription. We refer to it as the LOU Principal, or Lack of Up-sell Principal.lou ferrigno A Powerful Measurement Have you ever been on the fence about a service provider’s effectiveness (or lack thereof)? Have you ...

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Pay Per Click is Probably Not the Answer to Better Lead Generation standard

For many a small business, especially those that rely on generating as many leads as possible online, pay per click is an easy answer, but it may not be the answer to your marketing dilemma. Your lead generation is what drives your business, and your marketing budget must yield as large an ROI as possible, which PPC can sometimes deliver quickly. Sure, people will tell you all of the great things about pay per click, (otherwise known as PPC) but PPC has some downsides that need to be understood as well.When depending on your PPC Article Imagewebsite to attract new clients and prospects to your business, there are a host of tools to consider. Pay Per Click is just ...

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